Casper
Translating the brand within a new shopping experience
Reimaginging site architecture a new site-wide styleguide with Casper’s in-house design and development teams, focused on product descrition pages as the company moved from just a mattress, to all things sleep.
![](https://freight.cargo.site/t/original/i/df4331d83946e3ac805f21d4e3fcc0781552ef19fbc6549ff8d0ece8e81fc329/Mattress_Desktop-DD_Progressive.jpg)
![](https://freight.cargo.site/t/original/i/db91aaaccd51f0bc5739a658fcc225311e7841c8198301a2cd5c8ef7fe20ba18/Sheets_Desktop-DD_Progressive.jpg)